E-commerce is integrated with PayPal, WorldPay, and SagePay (formerly Protx) — secure payment gateways that allow you to take credit or debit card payments online. You can also offer offline payment, allowing customers to pay you by cheque, postal order, or any other offline method you are able to accept. 

When the customer is viewing a product, you can show them: 

 

Give out discount codes that your customers can enter while checking out. Discounts can take the form of a fixed amount or a percentage, and can be limited on a per customer or shop-wide basis, allowing you to offer anything from £25 off for a set of loyal customers to 10% off for the first fifty customers to place an order. 

Do you want to charge for delivery by weight, with a minimum and maximum charge? Or based on a percentage of the order value, with an exception for heavy orders? Free delivery within the UK? Webshop allows you to create complex rules for determining delivery rates. You can have multiple classes of delivery (useful if you also offer an express service) and set different rates for different countries. 

The e-commerce’s comprehensive reporting system provides detail reports and graphs which you can download (in the industry-standard CSV format) for further analysis. Reports include: 

 

Best-selling products 

Daily sales over a time period 

Individual customer order history 

Every category and product can be given its own title, description, and keywords to help improve your search engine ranking. 

 

Webshop automatically creates search-engine-friendly web addresses for your products, rather than using the cryptic product numbers you sometimes see in other e-commerce systems.